![]() The vision of UFW describes the level of ambition for the institution for the years ahead. UFW can contribute to developments in the area of new ways of teaching. As such, UFW contributes to the quality of this domain for society and as a stategic investment in retaining support for and creating a breeding ground for a flourishing WUR. This mission of UFW is closely linked to the domain in which WUR and many of its alumni operate. Reaching, mobilising and (in the long term/permanently) connecting (engaging, retaining) parties involved in the domain of WUR: healthy nutrition and environment. However, UFW's strategy itself needs to be updated because of developments in the areas of alumni policy, the changing world of philanthropy in which philanthropists increasingly want to be actively involved in the goal they support and the fact that WUR is more visible as an organisation that operates and invests in, among other things, value creation.
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